Where TAM Falls Short: David Retter on Evangelists, New Beauty channels, and the Future of AI Commerce
In this episode of Beyond the Brief, Chris Perkins interviews David Retter, an operating partner at Stride Consumer Partners. David shares his diverse career journey, highlighting his experiences in e-commerce, digital marketing, and working with various consumer brands. He discusses the importance of passion brands, understanding consumer behavior, and the evolving landscape of the beauty […]
How EnergySage Won Consumer Hearts by Turning Complexity into Confidence
Beyond the Brief: A marketing conversation with Josh Levine, Chief Marketing Officer of EnergySage How have your career experiences shaped your philosophy as a marketing leader? Each step in my career has been a learning experience that built on the last. The Army taught me that mastery beats hierarchy and gave me the chance to […]