Culture Over Policy
Why Agiloft Refuses to Write Down Its Values In this episode of “Beyond the Brief”, Nicole Milstead, CMO at Agiloft, shares her extensive software industry experience, emphasizing the importance of analyst relations, company culture, and innovative marketing strategies. Discover how her insights can transform your approach to market influence, customer success, and organizational growth.
Smashing the Status Quo
Entertainment, Purpose, and the Future of Care In this episode of “Beyond the Brief,” Ramon Soto, Senior Vice President, Chief Marketing and Communications Officer at Northwell Health and President of Northwell Studios, shares insights on transforming healthcare marketing, building a purpose-driven brand, and leveraging storytelling and entertainment to engage consumers and improve health outcomes.
Why Koley Corte Always Places the Client at the Center
Koley Corte shares her diverse journey through finance, marketing, and insights, emphasizing customer-centric strategies, data-driven decision-making, and innovative branding at MetLife. Discover how her unique approach redefines brand and customer engagement in financial services.
Armin Molavi on Setting Potential in Motion
Chris Perkins sits down with Armin Molavi, president of the Global Customer Organization at Instructure, to talk about the company’s evolving brand, the realities of education technology, and why community matters as much as product. Armin also shares how AI, accessibility, and portable credentials are shaping the next phase of learning.
Breaking Silos, Building Trust
Transforming B2B Marketing Culture From the Inside Out In this episode of “Beyond the Brief”, Chris Perkins talks with Jenn Edwards, Chief Marketing Officer at Euna Solutions, about her path from industrial design to B2B marketing leadership, and how she’s helped unify seven legacy companies under one modern public sector brand. They also cover public […]