Roundup and Match
Brittny Williams on Turning Spare Change Into PeoplesBank’s Fastest-Growing Digital Bank Brittny Williams is SVP of Digital Growth & Partnerships at PeoplesBank, where she was hired four and a half years ago to take Zynlo, the bank’s national digital-banking brand, from a one-year-old startup to a business now approaching $300 million in deposits. She also […]
Culture Over Policy
Why Agiloft Refuses to Write Down Its Values In this episode of “Beyond the Brief”, Nicole Milstead, CMO at Agiloft, shares her extensive software industry experience, emphasizing the importance of analyst relations, company culture, and innovative marketing strategies. Discover how her insights can transform your approach to market influence, customer success, and organizational growth.
Partners in the Funnel
Lauran Hundshamer and Dean Gething on Rebuilding Enrollment at St. Catherine University Lauran Hundshamer, Vice President of Enrollment and Marketing at St. Catherine University, and Dean Gething, EVP of Online Enrollment Strategy at Carnegie, have worked together since 2022, when St. Kate’s first signed on with Carnegie. During that time, the partnership helped the Twin […]
Smashing the Status Quo
Entertainment, Purpose, and the Future of Care In this episode of “Beyond the Brief,” Ramon Soto, Senior Vice President, Chief Marketing and Communications Officer at Northwell Health and President of Northwell Studios, shares insights on transforming healthcare marketing, building a purpose-driven brand, and leveraging storytelling and entertainment to engage consumers and improve health outcomes.
Why Koley Corte Always Places the Client at the Center
Koley Corte shares her diverse journey through finance, marketing, and insights, emphasizing customer-centric strategies, data-driven decision-making, and innovative branding at MetLife. Discover how her unique approach redefines brand and customer engagement in financial services.